OfferID format change in feeds

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A quick update to let you know that if you use Kelkoo’s ECF (e-commerce feed) solution you will notice a change in the format of our offerIDs.

What are offerIDs?
OfferIDs are a unique 32 character alpha-numeric identifier applied to each offer in Kelkoo’s database.

Why are they changing?
Up until now Kelkoo’s 2 main solutions ECS (API) & ECF (feed) have structured and applied offerIDs in a different way. As of today any new feed files you receive will include offerIDs in a format consistent with ECS.

How can I tell what the new offerIDs look like?

Here’s an example of an old offerID:

48964235101uk98ec57c2ca1e3c63674fb04b81f8c9c6

And here’s an example of the new offerID consolidated across all Kelkoo services:

678434e66f3d4eb078791953c454851b

Why am I still seeing old offerIDs in my feeds?

It will take some time for the changes to proliferate through your feeds, any new offers received will have the new offerID. Over time all will be replaced with the new format!

Thanks


Increase CTR with fields in the API

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Click through rate (CTR) is a hugely important metric that has a massive impact on your bottom line, getting your users to click on an offer with legitimate interest is the key to success on the Kelkoo Partner Network.

In order to help you drive CTRs skywards you can utilise the rebate fields included on relevant offers in the productSearchV3 API. In short, if an offer is on sale, reduced from it’s original price, Kelkoo provide you more than just the sale price, we provide all of the following:

  • “PriceWithoutRebate” – Price before any saving is applied
  • “Rebate” – Percentage saving as a decimal eg 0.5 is a saving of 50% from the original price.
  • “RebateStart” – If the reduced price is a time sensitive offer this field shows when the promotion began.
  • “RebateEnd” – If the reduced price is a time sensitive offer this field shows when the promotion ends.

As you can see with this information is it possible to create a very compelling offer and increase your click through rate significantly. Here’s an example of how we use it on the Kelkoo site:

SamsungTV


It’s possible to get significant CTR increases when an offer is shown to be reduced in price. SO go forth & create!


Kelkoo Partner Network

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We’ve recently launched our Kelkoo Partner Network, and if you have a direct partnership with Kelkoo the good news is you are already part of it. Part of this launch is a brand new reporting interface that allows you to measure your leads and revenue on a daily basis across any number of our hundreds of categories.

You can log in here using your existing credentials: https://partner.kelkoo.com/signin

If you’re unsure of your credentials you can reset your password and if you’re having problems remembering your username please get in touch with your Kelkoo contact.

Included in this reporting system is the ability to export your data in a number of formats as well as extracting it using our reporting webservice. And if you’re an international partner generating leads in multiple countries you’ll be able to access all your reporting in the same place.


Graph

Designed from the ground up to be simple and informative the Kelkoo Partner Network reporting tool is there to help you make the most out of your campaigns and ultimately help you earn more. We’re continually working on it and improving the reporting functionality so we’d love to hear your feedback on how it can work for you better.


Kelkoo Product Team


Video added to ECS schemas

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A feature recently implemented across ECS templates will enable you to access video associated with a particular offer. Video will only be available in instances where it is provided by the merchant but we’re already seeing an increase in the number of merchants doing this. As such we’re making that information available to you.

Merchants are seeing an uplift in sales conversion when they include relevant videos in product pages, as such our advice is to start taking advantage of these new fields. We will continue to encourage even more merchants to include product videos.

The video field can be found under <Images> in the schema:

<Video>
        <Title>Video title</Title>
        <Link>Video link</Link>
</Video>

 


New Kelkoo eCS API features available

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A new release has been deployed on production.

Thanks to this release the number of merchants is available in the product search (V3) result list.

For example :

<Products totalMerchantsAvailable=”20″ totalResultsReturned=”20″ firstResultPosition=”1″ totalResultsAvailable=”111″>


Delivery cost field update

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Dear partners,

Please note the following update going live today.

<DeliveryCostDetails>
        <DeliveryCost>9.99</DeliveryCost>
        <ManualDescription>description about the deliverycost</ManualDescription>
</DeliveryCostDetails>

Zoom image available

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Dear partners,

The zoom image will be available in next release planned next week. Thanks to this great feature you could had a zoom link on the product image

The new version of common.xsd is available. So, could you please use the latest version from now on and should you have any issue, feel free to come back to us.


New GO URL

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Dear partners,

Please be aware that the GO urls (the domain name used to link the merchant url, in the XML feed) are about to change. There is no impact on the service domain name. Continue to call our web service as described there :

The change will occur on Thursday the 9th of September.

There is no impact, except if you make a special process to track them.

  • The domain for merchant URL be.shoppingapis.kelkoo.com will become ecs-be.kelkoo.be
  • The domain for merchant URL de.shoppingapis.kelkoo.com will become ecs-de.kelkoo.de
  • The domain for merchant URL dk.shoppingapis.kelkoo.com will become ecs-dk.kelkoo.dk
  • The domain for merchant URL es.shoppingapis.kelkoo.com will become ecs-es.kelkoo.es
  • The domain for merchant URL fr.shoppingapis.kelkoo.com will become ecs-fr.kelkoo.fr
  • The domain for merchant URL it.shoppingapis.kelkoo.com will become ecs-it.kelkoo.it
  • The domain for merchant URL nb.shoppingapis.kelkoo.com will become ecs-nb.kelkoo.be
  • The domain for merchant URL nl.shoppingapis.kelkoo.com will become ecs-nl.kelkoo.nl
  • The domain for merchant URL no.shoppingapis.kelkoo.com will become ecs-no.kelkoo.no
  • The domain for merchant URL se.shoppingapis.kelkoo.com will become ecs-se.kelkoo.se
  • The domain for merchant URL uk.shoppingapis.kelkoo.com will become ecs-uk.kelkoo.co.uk

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Important information, the airline detail will be updated in next release, planned tomorrow.

  • the airline codes and name will be all available for a given flight (including the stop), with this important improvement you will be able to detail all the information for the flight and create a great module for your users.
  • the other significant change is the air line logo available for the first company used for the flight; thanks to it, the user will be able to see directly in the search result the air line company logo he will used.

The new version of common.xsd is available. So, could you please use the latest version from now on and should you have any issue, feel free to come back to us.


New parameters for the V3 API

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Important news to share: a new release of the V3 API will be deployed early next week.

The scope of the release is :

  • the lowest price and the highest price returned in the product search service, with this great improvement, you can create dedicated module to target and promote cheapest offers through your website. Another way to provide better information to the users.
  • the refinement by min price and max price available in the product search service, another great improvement for the users who can now fine tune their research and filter by min / max price.
  • the departure and return dates added in hotel search offer type, all departure / return dates are available for this type of offer. Another big enhancement for product search as the search experience will be significantly improved and made (at last!) relevant.

The new version of common.xsd is available. So, could you please use the latest version from now on and should you have any issue, feel free to come back to us.